Customer relationship management (CRM) software is designed to help businesses capture leads, communicate with customers and grow revenue. While some CRM platforms offer comprehensive solutions for ...

Historically, most companies have focused their time, energy and resources on their bottom lines and securing the best financial performance for their shareholders. But times are changing and people ...

Automated email sequences are sent to users after they take specific actions, such as signing up for an email newsletter or completing a purchase. These perfectly timed and crafted emails may seem ...

Navigating an appropriate response when someone loses a loved one can be uncomfortable and confusing, especially for an employer. However, rather than shying away from the situation, offer grieving ...

Frederick W. Taylor – widely regarded as the founder of scientific management – revolutionized how businesses operate by introducing time-motion studies, standardized processes and incentive-based ...

Consumers expect to pay with credit and debit cards, but finding a credit card processor in certain industries can be challenging. Here are the pros and cons of a high-risk merchant account.

Trust is critical when marketing and selling intangibles. We can’t handle or touch everything we buy. Intangible products and services — like consulting services, Software-as-a-Service (SaaS) and ...

Businesses that accept credit card payments often have a solid grasp on their short-term revenue projections. Yet, unexpected expenses or delays may lead to a pressing cash crunch, making it difficult ...

Spreadsheet software can be incredibly helpful for business owners looking to streamline their data collection and organization. You can use spreadsheet software for various parts of your business, ...

A trademark can provide essential protection against rival competitors stealing your brand identity or reputation without paying compensation. Trademark infringement frequently occurs in the business ...

The 2014 General Motors recall is a tragic example of ethical misconduct. GM allegedly knew about faulty ignition switches linked to at least 124 deaths and 274 injuries for more than a decade. Yet it ...

42% of small-to-midsize businesses adopt AI with promising results, but over half of workers feel unprepared to fully harness its capabilities. Open AI’s launch of ChatGPT in November 2022 sent ...