The YouTube beauty guru era might have come and gone but playing around with makeup is forever. It's easy to spend hours experimenting with shapes and color schemes. Add a bit of drama here and there ...

You already know that your eye shape is totally different from your best friend's, so why wear your liner the same way? The truth is, sure, you can both rock a cat-eye, but you might need to tweak the ...

Every eye shape has its own features, and the right lash extension style can balance or highlight them in subtle ways. Each style changes how the eyes appear; some draw focus to the center, while ...

Lashes have quietly become the defining detail of modern beauty—the small yet powerful touch that brings balance, lift, and personality to the face. Yet here’s the truth many overlook: not every lash ...

They say eyes are windows to the soul but if social media is anything to go by, we're increasingly obsessed with their shape, rather than whether or not it's possible to tell what a person is thinking ...