This podcast will cover how they collaborated with a brilliant cross-functional team, and together they created a mobile interface for physicians. The team started with empathy for the doctors they ...
Ryan Gray is Co-Founder and CEO of SGW Designworks, a product engineering and design firm featured in The Lean Startup. Should your engineering department be doing product development? Two decades ago ...
In our ever-changing world today, one thing is constant: innovation. It’s especially true in the technology industry. We’re at an inflection point once again as emerging technologies like AI are ...
During The Assembly Show last fall, we sat down with Anthony Leo, president of IPR Robotics, to talk about new product ...
A great product can launch a successful company, but very few businesses can survive–let alone thrive long-term–on a single product. As the market and society change, your product or service must ...
Only 5% of new products succeed after launching, which highlights the importance of having an effective launch strategy. In this article, I’ll share the steps you need to follow to launch your new ...
One-third of CEOs in the CPG industry believe innovation is their brand’s number one lever for growth. Research supports this, showing that brands focused on innovation are significantly more likely ...
Entrepreneurship and innovation are inextricably linked, forming a powerful partnership that drives progress and shapes our world. For those aspiring to become entrepreneurs, understanding this ...
One thing I learned early on working in consumer packaged goods (CPG) product innovation is that every company has a unique approach to ideation. That influences how the team develops concepts–and how ...